SMELLS LIKE YOU: A campaign to remind you of all the blessings

most powerfulpillars of brand building xplained by Kal Kalim

The “Smells Like You” campaign for the upcoming fragrance range is all about bringing people closer together through the power of scent. It’s a powerful concept that speaks to the ways in which our senses can evoke memories and emotions, and the idea that a particular scent can transport us back to a particular moment in time.

The fragrance range, which includes products like Girlfriend, Boyfriend, and Saturday Night, is designed to capture the essence of different moments and experiences. Whether you’re looking to evoke the feeling of a lazy weekend with your partner, or the excitement of a night out with friends, there’s a scent that can help transport you there.

But the “Smells Like You” campaign is about more than just selling fragrances – it’s about tapping into the power of scent to connect us with the people and experiences that matter most. It’s a reminder that even when we’re apart, we can still be connected through the things we smell, hear and feel.

So whether you’re missing someone special or just looking to capture a particular moment in time, the “Smells Like You” fragrance range is a powerful tool for evoking memories, emotions and experiences. And with products like Girlfriend, Boyfriend and Saturday Night launching soon, there’s no better time to start exploring the power of scent to bring us closer together.

#smellslikeyou #jassperfumes #worldofjass #discoverindiastudios #asoty #australiansupermodeloftheyear #clarencemodels #photosbyjulial #experienceperfumery

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most powerfulpillars of brand building xplained by Kal Kalim
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Discover India Studios is a collaborative project by Julia Lazareva & Kal Kalim in association with Jeans Corporation Australia & Clarence Models 
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YOU ARE PRECIOUS

DIAMONDS ARE FOREVER

SISTERHOOD ENTERPRISE

WITH LOVE FROM MUM

SMELLS LIKE YOU

SPRAYING HAPPINESS

DESIGN IS IN PURPOSE

ISLAND OF GODS

SELF CARE

STREET WORKSHOP