Julia Lazareva

Fashion Photographer I Model Coach

Meet Julia Lazareva, renowned fashion photographer with an innate ability to capture the true essence of beauty in her images. With over 15 years of experience as a model and a fashion photographer, Julia has a deep understanding of the fashion industry and the art of visual storytelling.

Originally from Russia, Julia has been fortunate enough to work with some of the world's most iconic brands such as Avon, Estel, and City Bank. Her work has graced the covers of numerous international magazines as a model. And her creative work later cementing her status as a talented and sought-after photographer.

In addition to her photography career, Julia is also the founder of a modelling and etiquette school in her hometown, Bratsk,  which serves as a platform to give back to her community. She is passionate about empowering young women and helping them to realize their full potential both in and out of the fashion industry.

Currently, Julia also leads the program and business at the Australian Supermodel of the Year, where she shares her expertise and insights with aspiring models and industry professionals alike. 

With her unique blend of creativity, professionalism, and unwavering dedication, Julia Lazareva is a true visionary in the world of fashion photography, and an inspiration to all who work with her.

Julia frequently travels for modelling, agency and photography work but spends most of her time with projects in Russia, India & Indonesia currently.

Kal Kalim

Fashion Photographer I Creative Director

Kal is an Australian fashion photographer, communication & fashion designer based in Melbourne, who is passionate about creating meaningful and responsible content. His work focuses on projects that have a deeper purpose and impact on society, with a particular interest in coaching young talent and supporting sustainable initiatives.

In addition to his photography work, Kal is also the co-creator and vision director of Australian Supermodel of the Year, an educational and learning academy, that helps participants discover their inner supermodel and prepare them for the fashion and modelling industry through ongoing mentoring. He also initiated a similar program for men in India, called CDMTM ( Clothes Don't Maketh The Man ) , which focuses on coaching and mentoring men towards becoming a better version of themselves.

Kal loves travelling and collaborating with like-minded people and businesses to create a better world in small ways possible. He is always open to collaborations in the fashion, modelling, beauty, travel and creative fields. You can check out his work and initiatives including Xollaborations, Australian Supermodel of the Year, Clothes Don't Maketh The Man, Discover India Studios, Sisterhood Enterprise, Fundamentals, UNmoda and From Silent Valley through varios links on this website. 

Kal was also on the Miss Global Organisation team as their Creative Director till March 2025.

If you don't find him shooting campaigns in Melbourne, Bali or Paris, you will find him somewhere in Asia working on his next denim or streetwear collection, or maybe on an educational project. Like always, every project has a purpose, and a message. 

Joe Calvin

Creative Head

Meet Joe Calvin, a highly experienced Creative Consultant with five years of expertise in the creative industry. Joe specializes in brand consultancy working with clients to improve their social media presence, brand positioning, and enhance their overall brand identity and communication.

In addition to his branding work, Joe is also passionate about creating quality content for corporate clients and capturing their events. 

Joe was recently honored to serve as the Program Head for Clothes Don't Maketh The Man Edition 2, a program focused on grooming and mentoring men to become the best versions of themselves. Joe has also worked with various international beauty pageants providing technical and organizational support. 

When Joe is not working on projects, he enjoys exploring the outdoors, pursuing his passion for photography, and seeking new sources of creative inspiration. He is constantly on the move, traveling throughout India and South East Asia for his work. Always excited to collaborate with like-minded individuals and businesses, Joe believes that great things happen when creative minds come together. Feel free to connect with Joe and create something amazing together!

Swathi Enjamuri

Fashion Director I Stylist

Swa is the creative force behind the fashion & content at DIScover India Studios. With an innate sense of style and a deep understanding of fashion narratives, she curates and executes compelling visual stories for brands. As a professional model and content creator, she blends artistry with commercial appeal, ensuring every brand she collaborates with exudes confidence, authenticity and contemporary relevance.

Fluent in English, Hindi, Telugu and Gujarati, Swa brings a diverse cultural perspective to her work. Her content often rides the wave of trending topics but she adds a layer of authenticity and meaning, cutting through the chaos of social media.

While she thrives on creating content and shooting for brands across India, she values her personal space whenever possible—and when she’s not working, you are likely to find her exploring new places, sewing, sketching or meditating.

Xplained by Kal Kalim Designer, Fashion Photographer & Creative Director Australia, Bali, France, India

The Future of Streetwear: The Evolution of the Movement

The Future of Streetwear: The Evolution of the Movement Streetwear is not dead—it is evolving. This evolution is not just a trend shift. It is a cultural awakening. The hype...
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Xplained by Kal Kalim Designer, Fashion Photographer & Creative Director Australia, Bali, France, India

Let us design for the living now. Not the Dead Muse.

An open call to fashion’s future from a designer who is done playing dress-up. It is like the fashion world is stuck in this loop of romanticising the past—always digging...
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Xplained by Kal Kalim Designer, Fashion Photographer & Creative Director Australia, Bali, France, India

Breathing Brands: Why Storytelling Should be Alive, Not Scripted

Breathing Brands: The evolution of Storytelling by Kal Kalim There is a word that gets thrown around a lot in creative and branding circles: Storytelling. Everyone has a take. Everyone...
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Xplained by Kal Kalim Designer, Fashion Photographer & Creative Director Australia, Bali, France, India

Building a Streetwear Brand & Launching a Shopify Store Are Two Different Things

Building a Streetwear Brand & Launching a Shopify Store Are Two Different Things Since launching a label today takes less than 24 hours and a Canva logo, streetwear has become...
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Xplained by Kal Kalim Designer, Fashion Photographer & Creative Director Australia, Bali, France, India

Redefining Collaboration in the Fashion Industry: The COLLABORATIONS Initiative

Redefining Collaboration in the Fashion Industry: The COLLABORATIONS InitiativeBy Kal Kalim, Creative Director at DIScover India Studios This movement is not just for us, but for the next generation. It...
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Xplained by Kal Kalim Designer, Fashion Photographer & Creative Director Australia, Bali, France, India

5 Most Powerful Pillars of Brand Building

"It's the story we tell, the image we project and the emotions we evoke." It's a journey that began with a simple concept—awareness. Businesses, whether big or small, sought ways...
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Xplained by Kal Kalim Designer, Fashion Photographer & Creative Director Australia, Bali, France, India

Beyond The 21-Day Habit Formation Myth

Introduction Discover the truth behind the widely believed 21-day habit formation myth. Unravelling the complexities of habit building and why a one-size-fits-all approach might not be the key to lasting...
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Xplained by Kal Kalim Designer, Fashion Photographer & Creative Director Australia, Bali, France, India

WHERE DO YOU LIVE? Navigating the clouded landscape of our personal and professional lives

My answer to this question has kept changing over the last few years. Currently, “I live on whatsapp.” That is where you will find me.  Our lives have transcended physical...
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Xplained by Kal Kalim Designer, Fashion Photographer & Creative Director Australia, Bali, France, India

EMBRACING TRUE DIVERSITY : Beyond appearances to the essence of thought

The concept of diversity has emerged as a cornerstone of progress and unity in a rapidly evolving global landscape. Traditionally, diversity is often associated with visible characteristics like race, ethnicity...
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Xplained by Kal Kalim Designer, Fashion Photographer & Creative Director Australia, Bali, France, India

Rediscovering Humanity in Business

Though the world of business and marketing is ever-evolving, there's a term that has gained ubiquitous usage. It is a phrase that rolls off the tongues of entrepreneurs, marketers and...
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Xplained by Kal Kalim Designer, Fashion Photographer & Creative Director Australia, Bali, France, India

CONSISTENCY IN BRANDING: Crafting a lasting impression

Trends will keep evolving at the blink of an eye while one factor remains constant: the power of consistency in branding.  Often hailed as the cornerstone of successful branding, consistency...
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Xplained by Kal Kalim Designer, Fashion Photographer & Creative Director Australia, Bali, France, India

OUR PHILOSOPHY: Navigating brand success with a wholistic approach

Navigating brand success We often encounter brands and businesses who approach us with immediate needs for a specific season or project. And we totally understand and respect that. Having been...
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The Final Warning

UNmoda x Miss Global: The Final Warning Initiative – A Global Stand for Climate Action through Fashion Bangkok, March 8th …

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style-up

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design is in the purpose

Design is not just about aesthetics or functionality. It’s about creating something with a larger purpose and impact on the …

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as queer as

AS QUEER AS is a designer collection created by Kal Kalim as part of the Metaphor Project. The all-white collection …

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metaphor

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clothes don’t maketh the man

Clothes Don’t taketh The Man (CDMTM) is a life-changing program founded by Kal Kalim, aimed at helping young men in …

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and they became one

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miles to go

DIScover India Studios takes a unique approach to campaigns, one that prioritizes diversity, inclusiveness, and ethical practices. For over two …

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rise of a nation

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Discover India Studios is a collaborative project by Kal Kalim in association with Jeans Corporation Australia & Clarence Models 
 
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